Jessica Alba IPO

Published: February 7, 2016

Jessica Alba IPO, Honest, an online shopping startup co-founded by actress Jessica Alba, is working with Goldman Sachs and Morgan Stanley on an initial public offering, Bloomberg reported.

Jessica Alba attends Baby2Baby Holiday Party Presented By The Honest Company, December 13, 2014 in Los Angeles.

The company was valued at about $1.7 billion based on a funding round last year, Bloomberg said on Friday, citing people familiar with the matter.

Honest primarily sells baby products, beauty products, soaps and detergents.


The company raised about $100 million in August, its last fundraising round according to regulatory filings.

Goldman Sachs declined to comment. Honest and Morgan Stanley were not immediately available for comment.

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