Facebook Reactions: ‘Reactions’ Coming

Published: January 28, 2016

Facebook Reactions: ‘Reactions’ Coming, Facebook is poised to launch its new “Reactions” feature worldwide, giving its 1.6 billion users more ways to quickly express their feelings on the world’s largest social network.

The Reactions, which were first unveiled in October 2015, include “Love”, “Haha”, “Yay”, “Wow”, “Sad” and “Angry” – as well as the traditional “Like” button.

They are currently being tested in Spain, Ireland and a few other places, but Facebook boss Mark Zuckerberg has confirmed that they will roll out everywhere “pretty soon”.

“The philosophy behind it is that when you only have a ‘like’ button, if you share a sad piece of content or something that makes you angry, people may not have the tool to react to it,” he explained in a conference call with analysts on Wednesday.

“We want people to be able to share all of the things that are meaningful to them, not just the things that are happy and that people are going to ‘like’ when they see it.”

The list of options appears when a person holds down the Like button on a mobile, or hovers their mouse over it on the desktop version of the site.

The status then displays counters for each reaction – how many likes, sad faces and so on a status has received.

Although the news has prompted excitement on social media, many Facebook users are disappointed Zuckerberg chose not to introduce a “dislike” button – reportedly one of the site’s most requested features.

Zuckerberg said that he had ruled out a dislike button because he was concerned it would cause negativity.

“We didn’t want to just build a dislike button because we don’t want to turn Facebook into a forum where people are voting up or down on people’s posts. That doesn’t seem like the kind of community we want to create,” he said.

Facebook Reactions: 'Reactions' Coming


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